About Me

Aw gee, thanks for looking

Hello hello! I'm Cordell Yee, a designer focused on digital products, brands, UI, UX, and how people interact with every aspect of the brand. I currently work at Told Media, leading design and branding client engagements. I oversee the entire process, from proposals to final and post shipping. Some companies I've worked with include Jet Blue, Axon International, and Tespa.

On the side, I'm helping cities reimagine the visitor experience through wayfinding, transparency, and communication platforms on Mappify. I've gotten the chance to exhibit at parking industry tradeshows and speak (and write!) on applying user experience principles at scale in cities.

I studied finance, but changed career paths to pursue design full-time! I love bringing business objectives into the practice of design and branding.

Outside of work, I'm involved in the esports scene and offer pro bono services for social entrepreneurship.

Team Member

Cordell Yee

In his natural environment in the middle of a hackathon, eating while he can.

Twitter— always available

Dribbble— shiny shots

Cargo— WIP behind the scenes

  • Product
  • Front End Development
  • Web Design
  • Mobile Design
  • User Interface Design
  • User Experience Design
  • User Experience Audit
Media and speaking:
Techrunch / ParkingToday / International Parking Institute / HackPSU / Catapult / Ascend

  • Branding
  • Logo and marks
  • Identity
  • Discovery and Research
  • Styleboards
  • Typography
  • Color Palettes
  • Brand Strategy
  • Voice and Communication